Last week, a smattering of Hogtown’s most fashionable trotted out to overhear the Fashion Design Council of Canada’s latest announcement: fashion week has a brand spankin’ new moniker. While the city’s biggest fashion event is unsurprisingly known as Toronto Fashion Week, it has now been re-branded to World Mastercard Fashion Week, or, ahem, FSHN WK, to use the logo’s spelling.
Seeing as few (if any) actually cared to use the week’s previous official name, LG Fashion Week, we highly doubt we’ll be lip-reading the new one on front row pouts — though we remain excited for the collections themselves.