1,083 BORN IN THE USA: AMERICAN INVASION
We’re almost four times as likely to have been born in the USA when compared to the Toronto average.
ON THE PROWL: 37% YONGE AND ELIGIBLE
The percentage of area residents who are single.
WHO’S THE BOSS? 17.9 PER CENT
The percentage of Village residents whose primary occupation is management.
PYJAMA PROS: 2x
We are twice as likely to work from home than the rest of T.O.
EAST OF EDEN: 24%
The percentage of us who list Asia and the Middle East as our country of origin.
LICKETY SPLIT: Higher divorce rate
We are 14 per cent more likely to be divorced than the average Torontonian.
SUN, SAND, SURF: 2.3
We spend 130 per cent more than the Toronto average on vacation homes
WHAT MAKES US UNIQUE?
Our purchasing habits tell us a lot about who we are. We buy stuff we need (houses), stuff we want (cars) and stuff we love (Leafs tickets). But $21 million on hair grooming? We have no explanation for that.
$13 mil: VAIN!
The amount the area spends on hair grooming each year — nearly $1,000 per household.
$14 mil: VAINER!
The amount the Village spends on dental services, some 93 per cent more than the Toronto norm.
Cars: ZOOM ZOOM
Each household spends $4,244 on automobiles annually, 34 per cent more than the Toronto average.
3x CARDIO COMMUTE
We’re more than three times as likely to walk or bike to work.
Drugs: $3.2 MILLION
The amount we spend as a community on prescriptions per year, slightly more than the Toronto average.
$2.3 mil: THE PRICE OF PEACE
The amount we spend annually on kids’ camps, 156 per cent more than the T.O. avg. We spend $1.5 million on musical instruments.
Karma: SWEET CHARITY
We give an average of $885 to religious charities each year, 1.6 times the Toronto average. We give $847 to non-religious charities.
1946 THIS OLD HOUSE
Fifty per cent of our homes were built before 1946. Only 2.6 per cent were built from ’01 to ’06.
Bank Robbery: FINANCIAL FEES
We pay $4 million in bank service charges annually (some $278 per household), 115 per cent more than the T.O. norm.
Go Leafs go: $3.6 MILLION
The amount we spend on live sports events, 220 per cent more than the Toronto average
Life’s a gamble
As a community, we spend $10.6 million on games of chance (casinos, lotteries, bingos) each year, but only win $4.3 million.
DISCLAIMER: The data used in this article is derived from Manifold Data Mining Inc. data product “SuperDemographics 2010” based on Census 2006 licensed from Statistics Canada and analyzed by Ipsos- Reid. No confidential information about an individual, household, organization or business has been obtained from Statistics Canada. In order to obtain data that reflect typical readers of Post City Magazines, data was filtered to include only owned homes within Post City Magazine areas. For accuracy of comparison, data for Toronto as a whole was likewise filtered to include owned homes.