For the few who don’t tune in to W Network (i.e. straight dudes), Heather White and Lori Joyce are Gemini-award-winning, Dragon’s-Den-triumphing, Canadian reality TV royalty right now. Their “docu-soap,” The Cupcake Girls, is the story of how the best friends build their B.C. cupcake franchise, Cupcakes by Heather and Lori. Put simply, the show rocks. But how good are the cupcakes? Torontonians will soon find out, because the girls are taking over a streetcar this Saturday. Starting at 5 p.m., the pair will give out cupcakes to unsuspecting TTCers in a totally unique pop-up.
What we know is this: the outside of the streetcar will look normal, and will stop at normal stops. But there is no set route. The plan is to drive anywhere the tracks will take them and take on unsuspecting TTC riders at each stop.
The inside of the car is a different story. It will be decorated to look like a Cupcakes by Heather and Lori shop, with a TV crew, organized Toronto fans, Heather and Lori and of course, cupcakes, inside.
“We wanted something different, especially having competition in the city,” Joyce says. “We’re going to have our classics, and a special cake that will tie in with Toronto.”
Classics include the Blue Hawaii, which is coconut cake with blue butter cream and sprinkled with coconut, and the Sweet 16, a vanilla cake with pink vanilla butter cream topped with pastel sprinkles.
The Toronto-themed cake, White and Joyce later admit to us, is shaped like the CN Tower.
Not surprisingly, Joyce and White want to bring one of their cupcake stores to Toronto. It’s the plotline for the season finale they’re taping right now.
“Finding the right location and the right franchisee is hard,” White says.
Which ties-in to the mysterious location where we met White and Joyce, who were on break from taping the episode. We’d like to reveal where it was, but we’re sworn to secrecy (hint: it was the last place we’d expect to find them, and it definitely won’t be where Toronto shop turns up).
But, have patience. Season three begins this spring.
The Cupcake Girls Streetcar Pop-up, Jan. 28
