HomeCultureL.A. brand worn by Gigi Hadid and Meghan Markle is opening in...

L.A. brand worn by Gigi Hadid and Meghan Markle is opening in Yorkville

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Los Angeles–based fashion brand Anine Bing will be taking over some coveted retail space in Yorkville this spring. The new location, the brand’s second in Canada after opening in Yorkdale just a few months back, will be at the Four Seasons Hotel.

The corner storefront at Bay and Scollard streets may be just outside the main Yorkville shopping strip, but there’s no doubt that the shop will become a new favourite in the area. Anine Bing, founded by a former fashion blogger of the same name in 2012, has been worn by the likes of Gigi Hadid, Kate Upton and Meghan Markle. 

Courtesy aninebing.com

The brand is influenced by both Scandinavian and American style, and with collections of mix-and-match, minimalist pieces, the new shop will likely be a go-to spot for shoppers looking to try out the ’90s revival or office siren trends. Key pieces in the 2024 collection include relaxed trousers, Princess Diana–inspired blazers and a variety of tops fit for any neutral lover.  The brand is also known for its accessories, bags — there are a few woven totes for sale in the new collection in time for the warmer seasons — and a minimal selection of shoes.

The new shop puts Toronto on the map alongside a few other fashion-forward cities the brand has chosen for international locations, including London, Paris, Berlin and Melbourne. 

Anine Bing is just one of a few luxury brands that have chosen the Bloor-Yorkville area for a new location this year — Saint Laurent and French brand Anne Fontaine are both set to open on Bloor West this year, on the heels of recent luxury openings, including Ferragamo, Bonpoint and Alexander Wang.

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